Four New Joe Gore Pedals at NAMM 2018

Happy new year, all. Sorry I’ve been so scarce — mostly, I’ve been practicing guitar! I’m trying out lots of challenging new things (for me, anyway) and I’ll share some of them as videos very soon. I’ve also been finalizing the four new Joe Gore pedals I’m debuting at NAMM 2018. Lookit!

[L-R]: […]

Nice NAMM Things

This doesn’t qualify as any kind of NAMM report. I was imprisoned behind the desk at my Gore Pedals booth, relieved only for bathroom breaks and a couple of visits with old friends. Even so, I saw some lovely and inspiring things, especially the visionary instruments at the Boutique Guitar Showcase and the ravishing stompbox […]

NAMM I Am

I has a sign.

Is anyone attending the 2017 NAMM thing next week in Anaheim? I’ll be there demoing my pedals and checking out the latest guitars and gizmos. If you’re there, stop by and say hi! I’ll be at booth #6820 in Hall A (that is, the pro audio room where guitarists […]

Pinch Me. My Three New Pedals Are Finally Out!

Holy crap, I can’t believe it! My three new pedals are actually in stock and for sale at Vintage King.

The new arrivals are Filth Fuzz, Cult Germanium Overdrive, and Gross Distortion. (Meanwhile, Duh Remedial Fuzz, which debuted last year, is back in stock after the last batch sold out.)

Here’s an overview video […]

NAMM and Not NAMM 2016

How to tell holiday season is officially over: It’s time for NAMM 2016! And this will be the first time I attend not as a music magazine writer, but as a guy trying to sell guitar pedals. Or as Ray Liotta put it in Goodfellas: “Just another schnook.”

Not like I can afford a proper […]

Amp Show a Go Go

Ace sideman and gear demo producer Pete Thorn stopped by and made my pedals sound really good — though a killer Magnatone helped.

I spent the weekend hyping my stompboxes at the long-running LA Amp Show. It was my first visit, and it was a blast in every regard.

It’s a surreal scene. […]

Blatant Self-Promo: New Joe Gore Pedal Premieres

UPDATE: I just posted detailed pedal descriptions at gorepedals.com

Anyone going to the big LA Amp Show this weekend? I’ve never been, though I’ve heard it’s a blast. (Literally: Unlike at NAMM, exhibitors set up in separate hotel suites, reportedly without noise restrictions.) I always like geeking out at musical instrument trade shows, […]

Instagramarama!

Name That Gear!

I just started a Tonefiend Instagram feed, ’cause I know there’s not enough junk in your inbox. If you’re an Instagram user, feel free to follow. (Or just friend me on Facebook, where all the Instagram images also appear. I’m not picky—I’ll friend anyone, at least till they start posting […]

Lookit — My New Pedals!

Awesome! I just received production prototypes for my next three stompbox releases, in the wake of last month’s launch of my Duh Remedial Fuzz. I’m still making minor tweaks, but these should be available in just a few weeks. Whee!

Filth is a freaky joystick fuzz. Cult is my oddball take on Rangemaster-style […]