NAMM I Am

I has a sign.

Is anyone attending the 2017 NAMM thing next week in Anaheim? I’ll be there demoing my pedals and checking out the latest guitars and gizmos. If you’re there, stop by and say hi! I’ll be at booth #6820 in Hall A (that is, the pro audio room where guitarists […]

And Now, a REAL Demo Artist

Thanks, Pete Thorn, for making my pedal sound so good.

Pinch Me. My Three New Pedals Are Finally Out!

Holy crap, I can’t believe it! My three new pedals are actually in stock and for sale at Vintage King.

The new arrivals are Filth Fuzz, Cult Germanium Overdrive, and Gross Distortion. (Meanwhile, Duh Remedial Fuzz, which debuted last year, is back in stock after the last batch sold out.)

Here’s an overview video […]

Torn Asunder

Sorry for even more solipsistic stompbox stuff, but I couldn’t resist. David Torn, one of the players I admire most on earth, just posted an unsolicited demo of my Filth Fuzz on Soundcloud. I love his post-apocalyptic soundscape.

For the uninitiated, David is one of those rare players who deploys staggering technical skill in […]

Premier Guitar’s Winter NAMM Report on Gore Pedals

Lookit! My pals and colleagues at Premier Guitar just posted a video demo of my pedals shot at NAMM last month.

It was a trip being on the business end of that gear-review microphone! Shooting this clip was surprisingly nerve-racking. You have to make the gear sound good … try not to play […]

NAMM and Not NAMM 2016

How to tell holiday season is officially over: It’s time for NAMM 2016! And this will be the first time I attend not as a music magazine writer, but as a guy trying to sell guitar pedals. Or as Ray Liotta put it in Goodfellas: “Just another schnook.”

Not like I can afford a proper […]

Filth Fuzz is (Almost) Here …

My Filth Fuzz pedal is finally in production and will be shipping within a few weeks. It’s one of three new pedals I’ll be showing at this week’s NAMM show in Anaheim, California. I just finished the demo video, and I’m stoked about how it’s sounding.

I’ll also be debuting three other new pedals: […]

Blatant Self-Promo: New Joe Gore Pedal Premieres

UPDATE: I just posted detailed pedal descriptions at gorepedals.com

Anyone going to the big LA Amp Show this weekend? I’ve never been, though I’ve heard it’s a blast. (Literally: Unlike at NAMM, exhibitors set up in separate hotel suites, reportedly without noise restrictions.) I always like geeking out at musical instrument trade shows, […]

Lookit — My New Pedals!

Awesome! I just received production prototypes for my next three stompbox releases, in the wake of last month’s launch of my Duh Remedial Fuzz. I’m still making minor tweaks, but these should be available in just a few weeks. Whee!

Filth is a freaky joystick fuzz. Cult is my oddball take on Rangemaster-style […]

How to Clean a Dirty, Filthy, Gross, Disgusting, NASTY Guitar

This photo was digitally altered to make the guitar look even dirtier than it was — but not by much.

Sometimes only the threat of public exposure can inspire a proper clean-up job. Case in point: I hadn’t groomed my battered ’63 Strat in years, and when I pupped it from the wall […]